Kennedy Noble

In this project, I had the opportunity to develop a brand identity for an 826 reading and writing learning center, with a focus on the vibrant culture of New Orleans. Drawing inspiration from the city’s rich history and enchanting spirit, I created Mama Nola’s—a welcoming space for learners of all ages to explore the heart and soul of the Crescent City. Mama Nola’s is more than just a learning center; it’s a celebration of curiosity, creativity, and the magic of storytelling. Designed for those who seek to uncover the deeper meanings behind words and ideas, it invites learners to embrace the mystical charm of New Orleans while honing their reading and writing skills. Whether you’re drawn to the city’s folklore, its rhythmic language, or its vibrant traditions, Mama Nola’s is a place where imagination thrives and self-expression is celebrated. This project allowed me to blend storytelling, cultural appreciation, and brand design into a cohesive and engaging experience, reflecting the unique essence of New Orleans and its people!

In this project, I was tasked with reimagining the brand identity for Jiffy, a beloved and iconic Michigan-based household name known for its convenient baking mixes. From muffins and brownies to cakes, Jiffy has been a staple in kitchens across the country for generations. My design approach centered on capturing the magic of the moment—those cherished times spent with family and loved ones. With Jiffy, baking becomes more than just preparing a treat; it’s about creating lasting memories. Picture the joy of a freshly baked delight hitting the table and the smiles on the faces of those you care about most as they enjoy it together.